So I did some research on adding and manipulating QR content and how far you can take it. I've tried all of these and they have all worked for me with the exception of the last one which wouldn't read for me. According to some articles you can manipulate a QR code about 30% and it will still read. I will update later with my own experiments but I was surprised at how manipulated this are and that they still worked relatively well.
A few other links that talk about manipulating QR codes:
http://contentdeveloper.com/2010/01/how-to-customize-qr-codes-with-your-brands-identity/
http://www.tiglu.com/index.php/tiglu/post/adjusting_qr_codes_to_fit_your_design
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